Alice Collier is an Associate in the Hotel Property Taxation team, which is uniquely placed as the only advisor solely focussed on providing specialist business rates advice to clients within the hotel sector. She qualified as a Chartered Surveyor in 2018 but has been advising clients in the business rates sector since 2014.
Alice brings a different perspective to the team, having previously worked within Office Rating and most recently the Retail Rating team at Newmark. As a result, she possesses varied experience of all aspects of business rates. Her core expertise is in delivering strategic advice to help clients mitigate business rates liability effectively and tactically negotiating with the Valuation Office Agency (VOA).
As a proud member of the Royal Institution of Chartered Surveyors (RICS) and the Rating Surveyors’ Association, Alice is committed to staying informed on current market issues alongside other leading professionals in the sector.