This report marks the second installment in Newmark’s research series on the Avenue des Champs-Élysées. The first report, The Renaissance of the Champs-Élysées, explored how Paris’s successful Olympic bid reshaped the avenue’s commercial dynamics.
Building on that foundation, this new benchmark study expands the lens beyond Paris, comparing the Champs-Élysées with three other world-renowned high streets: Fifth Avenue in New York, Regent Street, and Oxford Street in London. Together, these avenues remain the most powerful retail stages worldwide. As retail enters a “third golden era,” technology and AI are transforming flagships into cultural touchpoints, with brands investing heavily in experience, digital innovation and storytelling.
What you’ll learn in this report:
- How the Champs-Élysées is evolving into a luxury and lifestyle powerhouse.
- What’s fueling Fifth Avenue’s record-breaking performance and Oxford Street’s revival.
- Why experience-led formats are becoming the anchor of retail storytelling.