Aurora joined Newmark in 2021, currently serving as Marketing, Research & Corporate Communications Director of our offices in Bogotá - Colombia.
With more than 19 years of experience understanding and developing highly effective marketing, communication and market research strategies that generate a unique experience, helping companies transform their communication and marketing tactics.
Prior to Newmark, Aurora worked for nearly 12 years in the commercial real estate sector, structuring Colliers International Colombia’s market research, marketing and communications areas, leading high-performance teams and being one of the pioneers in conducting markets throughout Colombia. In addition, she is recognized as an opinion leader and a reference in the root farm market, attending press conferences, interviews, developing articles and content for the media, being the official spokesperson for the brand in Colombia.
Before working in the real estate sector, she worked in agencies carrying out the design and development of Market Research for important mass consumption companies such as: Colgate-Palmolive, Pintuco and Fritolay, not only in Colombia but also in Ecuador, Brazil and Peru.
Among her most important achievements is participating in the creation of the Colombian Council for Sustainable Construction (CCCS), registered with the Green Building Council, being part of its board of directors for about 3 years.
Aurora has also stood out as a professor of market research at the Pilot University and of Corporate Real Estate Market at the Javeriana University.
Areas of specialty
- Market Research
- Corporate Communications
- Public Relations
- Computer Arts & Design - Alfred State College, Alfred, NY, USA
- International Trade - Jorge Tadeo Lozano University, Bogotá Colombia
- Diploma in Structuring Investment Projects - Universidad de La Sabana Bogotá, Colombia