November 13, 2025 9:00 AM
Newmark announces the Company has been awarded the exclusive listing assignment for 415 S. Broad Street, a premier 38,000-square-foot office and retail property at Alpharetta City Center, a vibrant 26-acre mixed-use development in Alpharetta, Georgia. The assignment marks the first time that the majority of the property will be brought to market for lease or sale.
Newmark Senior Managing Directors Stewart Thrash and RJ Zurak will lead the marketing and leasing efforts on behalf of the property’s majority owner.
The four-story property, originally built for DataScan, will be vacated in the second quarter of 2026, creating a rare opportunity for new occupants to utilize a high-quality, fully furnished building in one of the Atlanta metro area’s most sought-after mixed-use destinations.
“415 S. Broad Street represents a unique opportunity to occupy a modern and sustainable office or retail environment within a thriving downtown community,” said Thrash. “The combination of high-end finishes, flexible design and proximity to best-in-class amenities will appeal to a wide range of users seeking visibility and convenience in one of metro Atlanta’s most dynamic and affluent suburban submarkets.”
The LEED Gold-certified property offers plug-and-play office space with private offices, conference and huddle rooms, workstations, versatile training areas and a private terrace overlooking Alpharetta City Center’s event space with views of the Blueridge Mountains. Additional features include building signage availability, generator backup systems, rooftop solar fields and covered, dedicated parking. The flexible layout also makes the space adaptable for retail or creative office use.
Situated in the heart of Alpharetta City Center, the property benefits from exceptional accessibility, less than two miles from Georgia Highway 400 Exit 9 and directly connected to the Alpha Loop trail. City Center features over 74,000 square feet of curated retail and chef-driven restaurants, along with luxury apartments, boutique hotels and six acres of green space that host community events, including farmers markets, live concerts and seasonal festivals.
According to Newmark Research, Atlanta’s total leasing activity for the third quarter of 2025 rose 28.3% from the previous quarter to 2.5 million square feet. Annual full-service asking rates reached a record high of $33.08 per square foot, representing a 5.2% increase year-over-year and reversing a recent moderation trend in rent growth. Amenity-rich assets, such as 415 S Broad Street, are well positioned to capture demand in a market favoring high-quality, well-located office space.
About Newmark
Newmark Group, Inc. (Nasdaq: NMRK), together with its subsidiaries (“Newmark”), is a world leader in commercial real estate, seamlessly powering every phase of the property life cycle. Newmark’s comprehensive suite of services and products is uniquely tailored to each client, from owners to occupiers, investors to founders, and startups to blue-chip companies. Combining the platform’s global reach with market intelligence in both established and emerging property markets, Newmark provides superior service to clients across the industry spectrum. For the twelve months ended September 30, 2025, Newmark generated revenues of over $3.1 billion. As of September 30, 2025, Newmark and its business partners together operated from approximately 170 offices with over 8,500 professionals across four continents. To learn more, visit nmrk.com or follow @newmark.
Discussion of Forward-Looking Statements about Newmark
Statements in this document regarding Newmark that are not historical facts are “forward-looking statements” that involve risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements. These include statements about the Company’s business, results, financial position, liquidity, and outlook, which may constitute forward-looking statements and are subject to the risk that the actual impact may differ, possibly materially, from what is currently expected. Except as required by law, Newmark undertakes no obligation to update any forward-looking statements. For a discussion of additional risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see Newmark’s Securities and Exchange Commission filings, including, but not limited to, the risk factors and Special Note on Forward-Looking Information set forth in these filings and any updates to such risk factors and Special Note on Forward-Looking Information contained in subsequent reports on Form 10-K, Form 10-Q or Form 8-K.
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Newmark Awarded Listing Assignment of 38,000-SF New-to-Market Office/Retail Property in Alpharetta, GA
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