Strauss is an Executive Managing Director with Newmark, specializing in landlord and tenant representation in the New York Metropolitan area and throughout major markets in the United States.
Strauss has worked extensively in representing major national and international retailers, such as Netflix, Citibank, Sony, DreamWorks, Equinox Fitness, FedEx Office, Helmut Lang, Zadig et Voltaire, NBCUniversal, Pret a Manger, Theory, Vera Wang and Warner Bros. Among his many accomplishments as a tenant representative, he assisted Discovery in its leasing of 13,000 square feet at 1530 Broadway; Grand Ole Opry in its leasing of 20,000 square feet at 1604 Broadway, where he also represented the landlord; NBCUniversal in its leasing of 35,000 square feet at 218 W. 57th Street; Pret a Manger in its leasing of 20 locations in New York City; FedEx Office in leasing of over 95 stores; and Zadig & Voltaire in acquiring 10 new store locations nationally. Strauss is currently leading the retail/entertainment revolution, assisting several world-class entertainment companies, including Netflix, Sony, DreamWorks, National Geographic, NBCUniversal, Mattel, Sesame Street and Mattel with their real estate requirements.
During his career as a retail specialist, Strauss has also represented many prominent landlords in New York, including CIM Group, Fisher Brothers, Magnum Realty, Pan Am Equities, RXR Realty, Crown Properties, Related Companies, RFR Realty, SJP Properties, The Trump Organization, Dreamscape Companies and The Witkoff Group. Significant transactions completed on their behalf include the leasing of a 40,000-square-foot space at 1501 Broadway to Hard Rock Café and 20,000 square feet to Under Armour at 583 Broadway for the brand’s flagship store. He also secured three flagship tenants at 845 Madison Avenue: Tom Ford in 10,000 square feet, Emilio Pucci in 3,922 square feet and Bottega Veneta in 2,000 square feet.
Other landlord clients include Howard Hughes Development Corp., which Strauss represented in its repositioning and leasing of 150,000 square feet of retail, restaurant and entertainment space at The Seaport District. This space included 60,000 square feet leased to Jean-Georges for a major food market and restaurant, 25,000 square feet leased to 10 Corso Como for its first United States store and 10,000 square feet leased to Momofuku.
Strauss was also responsible for the leasing of 50,000 square feet for Lionsgate Entertainment City at Eleven Times Square, on behalf of both the landlord and tenant; 13,000 square feet to Banana Republic at 2373 Broadway; and 10,000 square feet to Tory Burch at 153 Mercer Street. He is currently marketing the 2 million-square-foot retail portion of the redevelopment of Rio Hotel in Las Vegas, as well as Imperial Companies and Pharrell Williams’ Good Time Hotel in Miami. And in Nashville, he is currently marketing the redevelopment of The Arcade, an iconic property with over 70,000 square feet including retail, restaurant and entertainment uses.
At the Times Square Building in New York City, Strauss represented AFI USA in the repositioning and leasing of more than 180,000 square feet of newly created retail space. This included 75,336 square feet leased to Bowlmor Lanes, 60,000 square feet leased to Discovery TSX, a 25,000-square-foot Jekyll and Hyde attraction and a 10,000-square-foot Guy Fieri restaurant. For his efforts, Strauss earned the Real Estate Board of New York’s (REBNY) 2009 Most Creative Retail Deal of the Year Award.
Strauss joined Newmark in 2019, after parent company Newmark Group, Inc., acquired RKF. Prior to RKF, he was a top performer at Insignia/ESG (now CBRE). He is a current REBNY member.
Strauss earned a Bachelor of Science degree from the Lehigh University College of Business.